G 47.73 · G 47.74 · G 47.78

Pharmacies, opticians, hearing care and orthopaedic suppliers in Austria

Public pharmacies, opticians, hearing-aid acousticians, orthopaedic and surgical suppliers (Bandagisten) and medical goods retailers: for pharmaceutical and medical device manufacturers, wholesalers and software vendors who want to reach these specialist businesses by post.

Our Austrian database holds 218,653 records (as of 3 November 2026); they are not yet assigned to industries. The quote states the size available for this industry.

Export of the whole industry: €359 (final price). Selections by federal state, district or your own filters are quoted on request.

Official statistics: 1,903 businesses in Austria according to Statistics Austria, structural business statistics 2024 (table G_UNT1) (reference year 2024, table created 30 June 2026). Classes 47.73 dispensing chemists (1,495) and 47.74 retail sale of medical and orthopaedic goods (408) combined. Opticians and hearing-aid acousticians are not included: the statistics only show them together with the rest of class 47.78 (2,603). This is the size of the market, not the size of our database.

What counts as Pharmacies, opticians, hearing care and orthopaedic suppliers

The industry brings together specialist shops for health and aids. In ÖNACE these are classes 47.73 (pharmacies) and 47.74 (medical and orthopaedic goods); opticians and hearing-aid acousticians are statistically in class 47.78, together with other specialist shops.

The Austrian Chamber of Pharmacists counted 1,445 public pharmacies and 28 branch pharmacies on 31 December 2025. Pharmacies are therefore a small, clearly defined target group.

ÖNACE 2008Official titleFor your selection
47.73Dispensing chemist in specialised storespublic pharmacies
47.74Retail sale of medical and orthopaedic goods in specialised storesorthopaedic suppliers, medical supply stores
47.78Other retail sale of new goods in specialised storesincludes opticians and hearing-aid acousticians, but also other specialist shops

Regulated trades and pharmacy licences

Almost all businesses in this industry need a special authorisation.

Opticians, orthopaedic suppliers, hearing-aid acoustics
Optics (§ 94 no. 2), orthopaedic and surgical supplies (§ 94 no. 4) and hearing-aid acoustics (§ 94 no. 34) are regulated trades (§ 94 GewO); the licences are recorded in GISA.
Pharmacies
Public pharmacies need a licence under the Pharmacy Act. The Austrian Chamber of Pharmacists offers a pharmacy search that serves individual enquiries.
Legal form
Some pharmacies are run as partnerships and are then registered in the companies register; the register number appears in the legal notice.

Not in the export

  • name of the licence holder
  • membership of cooperatives and chains
  • ranges and specialisations
  • opening hours and on-call services
  • turnover and number of employees

These 15 columns are included.

Pharmacy, optics or hearing care: ask separately

For pharmacies, class 47.73 is unambiguous. Opticians and hearing-aid acousticians cannot be separated cleanly in the statistics, because class 47.78 also contains other specialist shops. A selection by trade licence or keyword is more precise there.

Many pharmacies and opticians belong to cooperatives or chains. The export shows the business with its address; chain membership is not a column.

Marketing emails and sales calls to pharmacies require prior consent (§ 174 TKG 2021). Letters are usual for product information.

Example request

We distribute compression stockings and are looking for pharmacies (47.73) and orthopaedic suppliers (47.74) in Vienna, Lower Austria and Styria with a complete address, for a postal mailing with a sample pack. How many records is that?

Use cases

Who uses lists like this

Pharmaceuticals and medical devices

Pharmacies and orthopaedic suppliers in a federal state for product information by post.

Wholesale

Opticians and hearing-aid acousticians as customers for frames, lenses and devices.

Inventory and till systems

Market size of specialist businesses per region.

Recruitment and training

Businesses as employers of skilled staff in a region.

Questions

Pharmacies, opticians, hearing care and orthopaedic suppliers: frequently asked questions

According to the Austrian Chamber of Pharmacists, 1,445 public pharmacies and 28 branch pharmacies (as of 31 December 2025). The 2024 structural business statistics count 1,495 businesses in class 47.73.

Opticians are statistically in class 47.78 with other specialist shops. A selection of opticians only is possible if the source names the trade or activity; the quote states how precise it is.

Only with prior consent (§ 174(3) TKG 2021). Details: B2B marketing and § 174 TKG 2021.

1,903 businesses in Austria according to Statistics Austria, structural business statistics 2024 (table G_UNT1) (reference year 2024, table created 30 June 2026). Classes 47.73 dispensing chemists (1,495) and 47.74 retail sale of medical and orthopaedic goods (408) combined. Opticians and hearing-aid acousticians are not included: the statistics only show them together with the rest of class 47.78 (2,603). This is a figure from official statistics, not the size of our dataset.

Format, sources, price and marketing law (§ 174 TKG 2021): questions about all industries.

Pharmacy, optics or hearing care?